Fostering accessibility and entrepreneurship through technology-assisted translation

Authors

  • Érika Nogueira de Andrade Stupiello Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto http://orcid.org/0000-0003-2450-0061 (unauthenticated)
  • Angélica Karim Garcia Simão Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto
  • Paula Merlos Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto
  • Jéssica Cardoso Climaco Vieira Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto

DOI:

https://doi.org/10.23901/1679-4605.2018v14n3p79-89

Keywords:

Translation memory systems. Localization. Entrepreneurship. Accessibility. Higher Education. Bachelor’s degree program in Languages with Major in Translation.

Abstract

This paper reports on the extension project “Fostering entrepreneurship through computer-aided translation and interpreting practices” carried out by undergraduate language translation students at São Paulo State University in São José do Rio Preto, São Paulo, Brazil. The extension project worked in partnership with the Company Incubator Center and the Technological Park of São José do Rio Preto in 2017. The project is comprised of a series of activities aimed to integrate the practice of Brazilian Portuguese language writing and translation into English and Spanish. The translations are assisted by translation memory systems to meet the demands of small companies and entrepreneurs in their early development stages without the financial resources to advertise their services and products to potential consumers abroad. In order to promote the products and services of these companies, a series of activities were developed for the Company Incubator Center website into English and Spanish, contributing to undergraduate translation students’ education and qualification while increasing the visibility of start-up companies both domestically and internationally. The results suggest that collaboration between internal and external university communities can create products (a trilingual website, a linguistic database, and a trilingual glossary) capable of fostering both professional and personal growth for students and businesses.

Author Biographies

  • Érika Nogueira de Andrade Stupiello, Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto

    Departamento de Letras Modernas da Unesp de São José do Rio Preto

    Professora de tradução do curso de Bacharelado em Letras com Habilitação de Tradutor

    Professora credenciada na área de pesquisa Estudos da Tradução do Programa de Pós-Graduação em Estudos Linguísticos da Unesp de Rio Preto

    Tradutora pública e intérprete comercial (Jucesp no. 883)

  • Angélica Karim Garcia Simão, Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto

    Departamento de Letras Modernas da Unesp de São José do Rio Preto

    Professora de tradução e língua espanhola do curso de Bacharelado em Letras com Habilitação de Tradutor

  • Paula Merlos, Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto
    Bacharela em Letras com Habilitação de Tradutor pela Unesp de São José do Rio Preto.
  • Jéssica Cardoso Climaco Vieira, Universidade Estadual Paulista "Julio de Mesquita Filho" - Campus de São José do Rio Preto
    Bacharela em Letras com Habilitação de Tradutor pela Unesp de São José do Rio Preto.

References

BOWKER, L. Computer-aided translation: a practical introduction. Ottawa: Ottawa University Press, 2002.

DEPALMA, D.; PIELMEIER, H.; STEWART, R. G.; HENDERSON, S. The Language Services Market: 2015. Common Sense Advisory. 30 jun. 2015. Disponível em: http://www.commonsenseadvisory.com/AbstractView.aspx?ArticleID=26590. Acesso em: 15 ago. 2017.

______. The Language Services Market: 2016. Common Sense Advisory. 30 jun. 2016. Disponível em: www.commonsenseadvisory.com/AbstractView/

tabid/74/ArticleID/36540/Title/TheLanguageServicesMarket2016/Default.aspx. Acesso em: 15 ago. 2017.

CRONIN, M. Translation and Globalization. London: Routledge, 2003.

JIMÉNEZ-CRESPO, M. A. Translation and web localization. New York: Routledge, 2013.

PYM, A. What technology does to translating. The International Journal for Translation & Interpreting, v. 3, n. 1, 2011.

REVISTA PEQUENAS EMPRESAS GRANDES NEGÓCIOS. São Paulo: Abril, 2015. Disponível em: http://revistapegn.globo.com/Dia-a-dia/noticia/2015/12/dolar-em-alta-atrai-micro-e-pequenas-empresas-para-exportacao.html. Acesso em: 12 dez. 2017.

STUPIELLO, E. N. A. Ética profissional na tradução assistida por sistemas de memórias. São Paulo: Editora Unesp, 2015. 205p.

Published

2018-09-30

Issue

Section

Relatos de experiências extensionistas